> ## Documentation Index
> Fetch the complete documentation index at: https://help.kajabi.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Step 4: Build a waitlist
> Capture interested customers before an Offer launches by creating a waitlist form and landing page.
A **waitlist** lets people who are interested in your Products opt in and purchase your Offer when it becomes available.
## Create a waitlist form
Create a Form on Kajabi to collect contact information from prospective customers who want to join your Offer waitlist.
1. Open the **Marketing** tab from the Dashboard.
2. Select **Forms**.
3. Navigate to the top right corner of the page and click **+ New Form**.
4. Enter the **Title** for your Form.
5. Click **Save**.
6. Customize your Form as desired. [Learn more about creating and building a Form](/articles/marketing/forms/create-and-build-your-form).
## Build a waitlist landing page
After creating your Form, build and customize the Landing Page that will contain your Form and communicate to your page visitors that the Offer has already reached capacity.
[Learn to add a Form to a page](/articles/website/pages/how-to-add-a-form-to-your-page).
