Learn about the Access Token to connect your Kajabi site with Facebook Pixel.
In this article:
What is an Access Token?
The Access Token is required to send lead and purchase events directly from Kajabi to Facebook with Facebook's Conversions API.
With Facebook's Conversions API, Kajabi can send the purchase and lead events that visitors complete on your Kajabi site directly to your Facebook Ads Manager, instead of relying on the visitor’s web browser.
How to Generate an Access Token
Add your Access Token to your site on Kajabi to complete your Facebook Pixel integration.
Before generating your Access Token, you must first have the Facebook pixel correctly implemented on your site.
If you haven't created a Facebook Pixel, learn to create and install a Facebook Pixel.
To generate your Access Token:
- Go to your Facebook business manager.
- Open the menu in the top right corner of your side panel.
- Then, select the Events Manager:
- In your Events Manager, click the Settings tab.
- Then, click Generate access token:
After generating your access token, complete your Facebook Pixel integration on your site by adding your Pixel ID and Access Token onto your site. Learn more