Interested in a faster way to create your content on Kajabi? Learn how to prompt Kajabi's Conversational AI Assistant Ama to help you quickly formulate high quality content for your website, landing pages, emails, and products.
In this article:
How to write an effective prompt
Understanding how to structure your prompts well is essential to generating the best possible content. Here are some best practices to keep in mind for working with Ama.
Give clear, specific instructions
Inputting a vague or ambiguous prompt can lead to a misaligned response. For example, “Explain the meaning of life” wouldn’t generate as useful of a response as “Explain some popular philosophical perspectives on the meaning of life”. Clearly describe the task that should be completed. Also specify if the response should be a certain length, or in a specific format (i.e. bullet list, etc.).
Ask open-ended questions
Asking “yes or no” questions tends to result in the generation of less detailed responses than asking open-ended questions. For example, instead of asking Ama “Is coffee good for you?” try asking “What are the top benefits and risks of drinking coffee?”
Check your grammar
If you have any grammatical errors or spelling mistakes in your prompt, it can confuse Ama. Proofread your text input to ensure that your language is correct and easy to understand. Avoid the use of abbreviations or slang terms when possible.
Include contextual information
Ama can’t understand the context around your request unless you describe it. Provide some background and contextual information related to your topic and the nature of your desired output. For example, who is Ama acting as? Who is the target audience for the content?
Identify the purpose
In order to generate the best possible content, clarify not only what you’re creating but also why you’re creating it. What goal is the audience trying to achieve? What should they know after reading your content? Do you want them to take a certain action, like clicking a link or making a purchase? Include your desired outcome in your prompt.
When formulating your own prompt for Ama, be sure to specify:
- Relevant contextual and background information
- A specific task or command to be executed
- The goal(s) or purpose of the content
- Your desired length and format for the content
Website prompt examples
Act like a highly skilled content writer who specializes in website copy. Write content for the website homepage for a career coach with expertise in coaching clients on making a successful mid-career transition to a different type of job. Services for hire include both individual and small group coaching. Include a compelling value proposition and highlight three to five top benefits of working with a career coach. Use an upbeat yet formal tone and a short, elegant sentence structure.
Act like a professional copywriter who writes engaging website content. Write copy for a website About Page introducing a graphic designer from San Diego, California with expertise in logo design. The graphic designer has 10 years of experience in the design industry and multiple professional certifications. Personal interests include knitting, farming, and spending time with family. Use a fun, snappy tone of voice. Write a total of eight to twelve sentences in paragraph form.
Landing Page prompt examples
Headline & Subhead
Act like a marketing guru who builds high-converting landing pages for digital products. Write a clear and concise headline and subheadline highlighting the main benefits of purchasing an online course about introductory photography. The headline should be no more than 10 words. The subheadline should be no more than 20 words and should sit directly below the headline.
Act like an experienced copywriter who excels at crafting action-provoking sales copy. Write approximately 250 words of copy for a landing page promoting a paid podcast subscription for $25 per month for unlimited access to a podcast on digital entrepreneurship tactics. Explain several major benefits of hearing top advice from successful entrepreneurs in a wide range of online businesses. The copy should also include a powerful hook and a clear call to action to subscribe to the podcast.
Email prompt examples
Act like an email copywriter with a strong mastery of emotionally connecting with readers. Write an email composed of no more than 900 characters of text warmly welcoming new subscribers to an email list they’ve just signed up for. The email list is for guitar enthusiasts who have an interest in learning advanced techniques. They’ll receive a new email every week with tips on how to play the guitar better.
Act like an expert email marketer who creates compelling marketing copy. Write email copy advertising a flash sale for 50% off annual membership in the rose gardening community. The email should be between 75 and 150 words in length and have a warm but expert tone. It should convey a sense of urgency, as the sale ends in 24 hours. The regular price of membership without the discount is $499/year.
Course Lesson prompt examples
Act like a meditation instructor teaching transcendental meditation to beginning learners via an online course. Write the content for a course lesson giving an introduction to transcendental meditation. Include the top benefits of meditation and outline basic instructions for how to get started meditating. The lesson should be between 150 and 300 words in length and all instructions should be formatted in bulleted lists.
Act like a search engine optimization expert creating a course on search engine optimization strategy. Write the content for a lesson outlining five advanced search engine optimization techniques that people can use to increase their website’s search engine ranking. Write between 750 and 1000 characters total and include an introductory paragraph and a colon after the title of each technique name.
And that’s how you can write an effective AI prompt for Ama! Please vote below and let us know if you found this article helpful. We value your feedback. Thanks for being the best part of Kajabi!