How to Create App Offers For Your Branded App

Erin M.

Updated

Learn to create App Offers so your Branded App members can purchase your courses in-app.


In this article:


What is an App Offer?

An App Offer is the mechanism through which your Branded App members can make in-app purchases. App Offers are different from Offers created for products on your Kajabi website and must be created separately from your website Offers.

How will my members experience my App Offers?

Your App Offers will be featured on your app home screen. When a member clicks to open an App Offer, they’ll see your custom title, description, and price information. They can then simply click the “Pay” button to purchase the course(s) you’ve included in the offer:

Member Before copy.png

After clicking their device side button to confirm the purchase, the course(s) will appear in the member’s course library:

Member After copy.png

Note:
At this time, only App Offers for one-time purchases of Course Products or Community Products are available for the Branded App. Stay tuned for updates!

Create an App Offer

Note:
Before offering in-app purchases, you’ll need to set up your banking and tax information with Apple and Google.

To create a new App Offer:

  • Select Branded Mobile App from your Kajabi dashboard.
    If you’ve fully completed your app setup, you should see the App Offers subpage in your app navigation menu.
  • Select App Offers.
  • If this is your first App Offer, click Get started.
    If you’ve created an offer before, click + New App Offer at the top right:

1 Create New App Offer.png

  • Next, enter an App Offer Title to display on your offer.
  • (Optional) Enter an offer Description.
  • (Optional) Click Select file and upload an offer image.
  • Use the Product(s) in this app offer dropdown menu to select one or more products to include with your App Offer.
    Note: Only course products are available to select at this time.
  • Click Save and continue:

2 Title and Products.png

  • Choose to create either a Free or Paid offer.
  • If you create a Paid offer, input your Payment frequency and Currency settings.
    Note: Only a one-time payment frequency is available to select at this time.
  • Use the toggles to choose your app platform(s).
  • Enter the Price for your offer.
  • Click Save and continue:

3 Price and Payment.png

If this isn’t your first iOS App Offer, simply click Save and finish on the next screen to create your new offer in both Kajabi and the app store.

Add the course(s) included in the first App Offer on your Branded App Home Screen

Customize your branded app home screen to display the courses available with your in-app offer.

Wait 10-15 minutes for Kajabi to automatically finish up your new app build.

What if this is my first paid iOS App Offer?

If this is your first paid App Offer for the iOS platform, you’ll need to complete a one-time extra step in your App Store Connect account to submit your first paid Apple App Offer for approval.


Edit or remove an App Offer

Ready to change the details for your existing offer, or remove it entirely? No problem!

To open an existing App Offer:

  • Select Branded Mobile App from your Kajabi dashboard.
  • Select App Offers.
  • Then, click the Title of the offer you want to update:

Open for Editing.png

Edit App Offer Details

On the “Details” page, update your offer Title, Description, Products, and/or thumbnail image as desired. Click “Save” to apply your changes:

Edit Details.png

Deactivate an App Offer

Deactivating an App Offer will remove it from the in-app purchase offers listed on your Branded App home screen. Members who’ve already purchased the offer will retain access to the attached course(s) but members who haven’t purchased the offer will no longer see it. 

In your Kajabi Branded Mobile App settings, deactivated offers will appear under the “Deactivated” tab on your App Offers page:

Deactivated Tab.png

To deactivate an offer, simply click to open the offer for editing, scroll to the bottom of the “Details” page and click “Deactivate App Offer”:

Deactivate App Offer.png

Edit App Offer Pricing

On the “Pricing” page, update your offer Payment type, Currency, and/or Price as desired. Click “Save” to apply your changes:

Edit Pricing.png

Delete an App Offer

To delete an App Offer from your Kajabi Branded Mobile App settings entirely:

  • Navigate to your App Offers.
  • Click the three dot menu to the right of the offer you wish to delete.
  • Select Delete:

Delete Offer.png


App Offer best practices

Here are a few tips for optimizing your App Offers to encourage in-app purchases:

Leverage the “Branded App signup” tag

When someone submits the app Sign Up form on your welcome screen, the new member will automatically be assigned a “Branded App signup” tag on their contact record in your Kajabi account. Use this tag to easily segment your mobile audience for App Offer promotions.

Set up push notifications

Create push notifications for your app members highlighting your App Offers. Segment the notifications to send them specifically to new members, or strategically schedule them around your course launch dates.

Manage refunds

Refunds for purchases made in-app are different from refunds issued for purchases made through your website's checkout on Kajabi. In order for your customers to request a refund for a purchase made in-app, they will need to go through Google or Apple.

Learn to manage refunds for purchases made in your Branded App.

Utilize automations

Automations can assist with your admin processes, such as automatically subscribing your customer to a welcome email sequence when they purchase your in app offer.

Learn more about setting up automations in Kajabi.

Tip:
Have questions about selling your products on Apple and Google? See our Selling FAQs.

And that’s how you can create App Offers for your Branded App! Please vote below and let us know if you found this article helpful. We value your feedback. Thanks for being the best part of Kajabi!

Did you find this article helpful?