Now that you've validated your idea and have started building a waitlist in anticipation of launching an offer, it's time to create your first product! In this article, we'll dive into each Product type and teach you how to create the different Products Kajabi supports.
In this article:
Course - Deliver your knowledge digitally to your customers
Offering online courses allows you to share your expertise with a global audience, delivering valuable content digitally while scaling your business without limits. With an online course, you can monetize your knowledge, creating a scalable income stream while positioning yourself as an authority in your field.
Get started building your digital Course on Kajabi by creating a new Course Product:
- Open the Products tab from your Dashboard.
- Click Get Started (Or, if you've already created a Product, click + New Product).
- Select the Course Product.
- Click Get Started.
- Then, complete the on-screen instructions to create your Course details:
Community - Create a space for your community to connect via discussion circles, challenges, meetups, direct messaging, and live events.
Building a community fosters deeper relationships with your audience, encouraging long-term engagement and loyalty, which can lead to higher customer retention and organic growth.
To create your first Kajabi Community:
- Open the Products tab from your Dashboard.
- Then, open Community.
- Click New Community.
- Add the name/title, description, and image for your Community.
- Then, add the name of your first Community Access Group.
- Select Free or Paid to create a free or paid Community.
- Then, click Save and Finish:
Newsletter - Deliver valuable content to your audience right in their inbox or through your website
A newsletter serves as a direct communication channel, allowing you to consistently nurture your audience, promote your offerings, and keep them updated with valuable content that drives ongoing interest. With Kajabi, you even have the option of offering a free or paid Newsletter, enabling you to monetize your content.
To create a newsletter:
- Open the Products tab from your Dashboard.
- Select All products or Newsletters.
- Click + New Product or New Newsletter.
- After clicking + New Product, select the Newsletter product.
- Then, click Get Started.
- Complete the on-screen instructions to create your newsletter:
Podcast - Share information with the world, letting your audience in on conversations they wouldn’t normally have access to in their everyday life.
Launching a podcast gives you a unique platform to reach a wider audience, share your message in a more personal way, and expand your influence by featuring guests and addressing industry-relevant topics.
To create a Podcast:
- Open the Products tab from your Dashboard.
- Select Podcast.
- Click Get Started.
- Make sure Podcast is selected as the Product type, and click Get Started again:
Coaching - Meet with your coaching clients in an engaging, one-on-one or group, interactive setting.
A Coaching Program allows you to reach your customers in an engaging, interactive setting.
Coaching Programs can:
- Help your customers absorb your content,
- Support a sense of connection to your brand and business,
- Reach your customers at a personal level.
With the Coaching Product on Kajabi, you can build, manage, and develop your very own coaching program! Click here to learn how to create a coaching product on Kajabi.