How to Create an Event

Kayla M.

Updated

Learn to create Email Sequences built around an Event to set up registration emails, reminder emails, and follow up emails for attendees of your Event.  


In this article:


Creating a new Event

To create a new event:

  • Open the Marketing tab from the Dashboard. 
  • Click Events.
  • Click Get started.
  • Title your Event.
  • Select your Event date and time. (Events can be scheduled up to one year in advance)
  • Select your time zone.
  • Configure the Event as a one-time occurrence or recurring.
  • Click Save to begin customizing your Event:

Learn more about Events in Kajabi for details.


Adding emails to your Event

Event actions are used to set up registration emails, reminder emails, and follow-up emails linked to the start date and time of your Event.

Note:
If you set up a repeating Event, your registrants will receive the Event Emails from the time of their registration for the first time they register. Your registrants will not continue to receive the Event Emails for every repeating cycle unless they are de-registered to the Event and registered again for the Event.

To add Event Emails:

  • Open the Marketing tab from the Dashboard. 
  • Click Events.
  • Then, select an existing Event or create a new one.
  • Click Add Email.
  • Choose when you would like to send the email in relation to your Event in the When dropdown menu.
  • Remember to click Save to keep your changes:

Your Event Emails will then be set to send to your Event Email recipients according to your Event Email specifications!

Note:
Event Emails will be sent to your Event registrants based on your specified date and time. If event registrations occur after a scheduled email has been delivered, the registrants will only receive the emails scheduled after the time of their registration. For example, if you have an email set to send 15 minutes prior to your Event, registrations that occur after the 15 minute time will not receive the email.

Unsubscribing from event emails

Your Event Email recipients (i.e., Event Registrants) have the option to unsubscribe from your Event Emails with Kajabi's auto-generated "Unsubscribe" link at the bottom of each email:

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However, it is important to keep in mind that if your recipients choose to unsubscribe from an Event Email, they will be unsubscribing from all of your Marketing Emails. Learn more


And that’s how you can create an Event! Please vote below and let us know if you found this article helpful. We value your feedback. Thanks for being the best part of Kajabi!

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