Learn to create a Digital Product in Kajabi to offer your customers. 

In this article:

• What is a Product?
• Creating a new Product
• Creating a Product using blueprints
• Adding Categories and Posts

What is a Product?

A Product in Kajabi can be anything from:

• an online course,
• resource center,
• membership,
• community,
• or teaching tool

to deliver your value digitally to your customers.

Build your content into your Kajabi Product for your customers to access digitally and sell (or share) your Product(s) by connecting your Product(s) to Offers. Learn more about Offers

Creating a new Product

• Open the Products tab from the Dashboard.
• Click + New Product.
• Select the Product Blueprint that best fits your vision.
• Click Generate.
• Title your Product and click Save:

Click here to learn how to delete a Product

Product blueprints

Product Blueprints are pre-made and fully customizable outlines to help you focus on your content! Click on the Product tab in your account to get started.

Products are made up of Categories and Posts to outline and deliver your content. You may notice that each Product blueprint (excluding the Community Product) share similar outlines, but vary in length, copy, and delivery.

This allows you the space and the flexibility to begin with one blueprint and build on top of the blueprint to fit your vision for your Product. 

Creating a Product using blueprints

Blank

Start from scratch with this blank canvas and structure your course exactly how you want from the beginning. This is a great option if you already have an existing course you are moving over from another platform or already know how you wish to structure and outline your new course.

Mini Course
A quick and easy to consume course to build brand value. The mini course is made up of one Category and five Product Posts.

Provide your customers a mini course to get them started.

Online Course
Build a world class online learning experience for your members.

The Online Course blueprint is a longer, more immersive online course experience for your customers. This blueprint provides you with five separate categories to help deliver a very organized and in-depth starting point.

Drip Course
Drip your content over a series of weeks to your members.

This Product blueprint is built to deliver your Product Categories over time based on your Members start date.

This is a great blueprint to increase engagement by releasing your content over time.

Membership 
Create a centralized hub for your members.

A visual-based product that is built for evolving content and allows your subscribers to access content on-demand.

A great place to keep and manage resources you want your members to be able to access.

Coaching Program

Generate a 12-week coaching program designed by Brendon Burchard to easily build your coaching content into a digital Product and provide a third-party link to schedule a coaching session after each lesson.

Community 
The Community Product provides a space inside your Kajabi site to foster communication, collaboration, and creativity among your users.

With the Community Product build, host, and facilitate your own online community within Kajabi.

To create a post or subcategory:

• Navigate to your Product in the Products tab or create a new one.
• Click the plus icon next to the Category title to add a Post or Subcategory to your Product: 

After building your content into your Product, click here to learn how to customize the design of your Product.