Learn to access your Page Views Report and the difference between Page Views and Unique Page Views.
In this article:
How to view your page view reports
- Open the Analytics tab from your Dashboard.
- Click View in the Page Views card:
Page views vs. unique page views
A Page View represents each time a user visits a page.
This means that a single user loading the same page 5 times in a single session will generate 5 page views.
Unique Page Views represent a total of page views generated by a user during the same session.
This means that if the same user loads a page 5 times in a given session, it's only calculated as 1 unique page view.
This is why page views will always outnumber unique page views.