Purchasing a free Offer and Granting an Offer to a Member may be similar, however, there are some distinct differences to keep in mind.
Granting an Offer gives a Member free access to a paid Offer, putting you in control of who can access your Offer for free.
Selling a Free Offer, on the other hand, means your Offer is publicly available for free to all potential Members.
Although Granted Offers and Free Offers ultimately give Members access to your content for free, purchasing a free Offer requires your Member to go through your Offer checkout process and a Granted Offer does not.
How is a Member granted an Offer?
Members can be granted an offer at the time they are imported to your contacts list, directly from your contacts list, or through an automation.
How does a member purchase a free Offer?
Once you have created a live offer and set the price to free, potential Members can go through your checkout page to make their purchase.
Who receives the Offer Grant Confirmation email?
Newly imported or existing members who are granted an offer.
Who receives the Offer Purchase Confirmation email?
New and existing Members who go through the checkout process and purchase a new offer on your site.
Who receives the Member Welcome email?
New Members who are created manually on your site and granted an offer.