Facebook Pixel is a code that you place on your website that collects data; helping you track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on your website.
In this article:
Note:
Adding a Custom Tracking Pixel requires the Code Editor in Kajabi and is only available with the Pro Plan. Check out kajabi.com/pricing for more details.
Step 1. Manually add your Facebook Pixel to a Kajabi Page
Create your Facebook Pixel in your Facebook Business Account manager:
- Set up your pixel.
- Choose to manually install the code yourself.
- Copy the entire pixel code:
Step 2. Install your Pixel code
Install your Facebook Pixel to your website pages
To install your tracking pixel to your standard website pages:
- Open the Website tab from your Dashboard.
- Select Manage Themes.
- Click
…and select Edit code. - Open the Layouts folder and choose the theme.liquid file.
- Paste the pixel code just before the closing </head> tag.
- Click Save.
- Navigate back to the pixel manager screen and send test traffic to your pixel to make sure it's active:
Install your Pixel code on your landing pages
To install your tracking pixel to specific landing pages:
- Open the Website tab from your dashboard.
- Select Pages.
- Click
…and select Edit code on the page you're working with. - Open the
Templatesfolder and choose the index.liquid file. - Paste the pixel code just before the closing </head> tag.
- Click Save.
- Navigate back to the pixel manager screen and send test traffic to your pixel to make sure it's active:
