Give your audience more ways to say yes!
With the new Enhanced Checkout, you can now add multiple pricing options to a single offer in Kajabi—no more duplicating offers or relying on custom code. This powerful update lets you give customers the flexibility to choose how they want to pay: all at once, over time, or on a recurring basis.
Whether you're selling a course, membership, coaching package, or any other digital product, this feature helps you price with confidence and convert with ease.
What You Can Do with Multiple Pricing Options
You can now create a single offer that includes any combination of:
A one-time payment
One or more payment plans
One or more subscriptions
All pricing options are displayed in a single, streamlined checkout experience—clear, simple, and built to convert.
How to Add Pricing Options to Your Offer
Go to the Sales tab and open the Offers section.
Select an existing offer or create a new one.
If your offer is still using Legacy Checkout, upgrade it to Enhanced Checkout in order to add Pricing Options. Learn how to upgrade offers to Enhanced Checkout.
Click on the Pricing tab.
Scroll to the Pricing Options section and click Add Pricing Option.
Choose the payment type:
One-time payment (limited to one per offer)
Payment plan
Subscription
Set the price and configure additional settings:
Billing frequency (e.g. monthly, annually)
Trial period (optional)
Setup fee (optional)
Click Save.
Repeat steps 4–7 to add more pricing options.
(optional) Highlight a recommended pricing option
Toggle ON Enable recommended option. The recommended pricing option, indicated by the star next to it, will be highlighted as the recommended option on the checkout page. When this offer is used in an order bump, upsell, or downsell, the recommended pricing option will be shown by default. If no recommendation is set, the first pricing option will be surfaced instead.
Update the Recommended pricing option label to customize how it appears in checkout. This helps align the label with your brand voice or draw attention to a specific pricing option (for example, “Best Value” or “Most Popular”).
Drag and drop to reorder the pricing options. The first option will:
Appear first on the checkout page
Be selected by default at checkout
Note:
To make changes to a pricing option, you’ll currently need to delete it and create a new one. The ability to edit existing pricing options is coming soon.
What It Looks Like at Checkout
Once your offer is published, customers visiting the checkout page will see:
All available pricing options clearly listed
The first pricing option is selected by default
Pricing updates are reflected in real time in both the checkout header and order summary
The ability to switch between options seamlessly—without leaving the page
This empowers your customers to choose the payment method that works best for them, which can help increase conversions.
Upsells, Downsells, and Order Bumps
If you use this offer as part of an upsell, downsell, or order bump, note the following:
Only the first pricing option in the offer will be shown in these flows
Customers cannot choose between pricing options during upsell/downsell or bump steps
To control which price appears, reorder the pricing options in the offer admin so your preferred one is listed first