Google asks a series of questions after the closed beta questionnaire period has been completed. Use the suggested answers below as a starting point — they can be changed to better fit your business.
About the closed test
Question: How did you recruit users for your closed test? For example, did you ask friends and family, or use a paid testing provider?
Answer:
In addition to paying for a service that runs QA and beta testing on the app before it goes live, we also asked some of our existing customers to install and run the app:
Question: How easy was it to recruit testers for your app?
Answer:
Easy
Question: Describe the engagement you received from testers during your closed test
Answer:
There was no broken functionality reported, overall. Additionally, customers were able to consume the content without issues:
Question: Provide a summary of the feedback that you received from testers. Include how you collected the feedback.
Answer:
My customers reported a need for cleaner webview navigation. This feedback was reported by multiple users via a community:
About the app
Question: Who is the intended audience of your app?
Answer:
My audience consists of like-minded individuals who {REPLACE_WITH_YOUR_PRIMARY_AUDIENCE_GROUP_HERE}:
Question: Describe how your app provides value to users.
Answer:
My app allows my customers to consume course content on the go and track their progress within the app:
Question: How many installs do you expect your app to have in your first year?
Answer:
Make your best estimate:
Production readiness
Question: What changes did you make to your app based on what you learned during your closed test?
Answer:
No changes were required, but our roadmap was updated:
Question: How did you decide that your app is ready for production?
Answer:
The app was ready to be used as intended:
