The Kajabi Partner Program gives content creators, freelancers, and agencies the tools and support to grow their businesses through referrals and commissions. Whether you're recommending Kajabi through your content or building client sites directly, you can customize how you share Kajabi based on your audience, services, or business goals.
Note: Looking to connect with vetted third-party Kajabi service providers to help you with your Kajabi site, email campaigns, and more? Check out Kajabi Experts.
What kind of partner are you?
Kajabi supports two types of partners: Affiliates and Agencies/Freelancers. Here's how they differ:
Affiliates
Affiliates share Kajabi with their audiences through content, courses, or social channels. This is a great fit if you're a creator, educator, or influencer who wants to generate passive income by recommending a tool you believe in.
Best for:
YouTubers, podcasters, and bloggers
Coaches, educators, and course creators
Influencers with engaged digital communities
How you earn:
Share Kajabi using your referral link
Earn recurring commissions when someone you refer becomes a paying Kajabi Hero
What you get:
Partner Dashboard to track referrals and commissions
Promo assets and branded Kajabi campaigns
Ongoing commission as long as you and your referral remain active
Service Providers - Agencies and Freelancers
Agencies and freelancers work hands-on with clients to build, launch, and grow their Kajabi sites. This track is ideal if you offer services like web development, digital marketing, funnel strategy, or business coaching.
Best for:
Web developers, funnel builders, brand strategists
Consultants, instructional designers, and SEO specialists
Agencies managing multiple Kajabi clients
How you earn:
Refer clients to Kajabi using your unique link
Earn recurring commissions as clients stay active
Offer your own paid services (e.g. site builds, coaching, marketing)
What you get:
Partner Dashboard to manage projects and track commissions
Developer accounts to build and hand off client sites
Partner commission
The Kajabi Partner Program offers a scalable commission structure based on your impact and engagement. As your referrals grow, so does your earning potential.
Commission tiers
Tier | # of Active Referred Heroes | Earnings type | Commission rate | Applies to |
Starter Partner | 1-4 | One-time bounty per referral | 100% of the referral's first month of subscription payment | Each new active referred Hero |
Builder Partner | 5-24 | Recurring commission | 10% of each subscription payment | All active referred Heroes |
Accelerator Partner | 25-49 | Recurring commission | 15% of each subscription payment | All active referred Heroes |
Premium Partner | 50+ | Recurring commission | 20% of each subscription payment | All active referred Heroes |
Note: The Starter Partner bounty equals 100% of the referral's first month of subscription payment. For referrals on an annual plan, the bounty equals one month of that annual plan's value, not 100% of the full annual subscription. Once a referral has earned a bounty or commission, that referral is not eligible for the other payout type.
Bounty payments (Starter tier)
If you're in the Starter Partner tier, you earn a one-time bounty payment for each referral who becomes an active Kajabi Hero. The bounty equals 100% of the referral's first month of subscription payment. If the referral is on an annual plan, the bounty equals one month of that annual plan's value, not the full annual amount.
For full program terms, see the Partner Program Agreement.
Recurring commission (Builder tier and beyond)
Once you reach the Builder tier and beyond, you'll earn a percentage of every subscription payment your referred Hero makes, at the rate listed in the table above, for as long as the referral and your partner account remain active.
Key Partner Benefits
The Kajabi Partner Program is designed to help you thrive. As a partner, you'll have access to exclusive tools, resources, and opportunities tailored to your unique business model.
Recurring commission on every active referral
Partner Dashboard to manage referrals, earnings, and client projects
Developer accounts to build and transfer Kajabi sites seamlessly
Ready-to-use marketing campaigns and branded assets to make promotion easy
Ongoing support and recognition from Kajabi as a key player in the ecosystem
Join the Partner Program
Whether you're sharing Kajabi with your audience or building digital businesses for clients, the Kajabi Partner Program is designed to help you grow and earn.
Sign up today to get access to your Partner Dashboard, marketing tools, and everything you need to start referring, managing, and earning.