How to Create an Offer

David Giali

Updated

Learn to build, customize, and share your Offer to begin selling your Product(s) on Kajabi.


In this article:


Step 1. Create an Offer

First, create a new Offer to begin packaging and selling your Product(s) to your customers.

To create an offer with the Offer Creation Flow:

  • From your Kajabi dashboard, select Sales.
  • Navigate to Offers.
  • Click +New Offer to enter the Offer Creation Flow.
  • Once inside the Offer Creation Flow, enter an Offer Title and choose the Product(s)to sell with this offer.
  • Price your offer if you have a payment provider connected, or choose to list the offer as free.
  • Select Save and Finish to complete creating your offer:


Step 2. Build your Offer with the Offer Editor

After creating a new Offer, you can edit your Offer further to design an Offer that best fits your business.

With the Offer you can add Products, adjust your Customer's Product Access, customize your Post-purchase experience, add Automations, and more. 

Products in this Offer

During the creation of a new Offer, you will be prompted to select a Product to attach to your Offer.

In the Offer Editor you can update your included Products to include additional Product(s), remove Product(s), or replace your connected Product(s):

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The flexibility of the Offer allows you to sell individual Product(s) and create Bundled Offers to encourage your customers to get the most out of the value you offer. Learn more

Product Access

Adjust the access dates for customers that purchase your Offer:

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With the Product Access setting, you can determine the date your customers begin access to your Product(s) and you can specify the amount of time a customer can maintain access to the Product(s) for a specific Offer. Learn more

Post-Purchase

With Kajabi, the Offer Editor is designed to give you the power to determine how your Product(s) should be packaged, sold, and delivered. 

The Post-Purchase settings take your Offer to another level by allowing you to customize the settings and user experience after the Offer has been purchased.

With the Post-Purchase settings:

  • Send the customer to a thank you page, landing page, or custom page
  • Send the customer a post-purchase email

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Ready to design your checkout page? Click here to learn more. 

Automations

Streamline your processes with Kajabi by creating Automations for your Offers.

Learn more about Automations.

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Offer Status

Creating an Offer will automatically publish the Offer and allow potential customers to locate and purchase the Offer through the Offer Checkout Page:

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Although the Offer is published, if the Offer link is not shared the Offer will not be easily accessible. 

Update the Offer Status to change your Offer from Published to Draft if you wish to customize your Offer behind-the-scenes and ensure that your Offer is inaccessible. 

When you are ready to share and display your Offer, update your Offer Status to Published. 

Be sure to share the checkout page link on a page, in an email, or your preferred media to encourage customers to purchase your newly created Offer!

Offer Details

With the Offer Editor, add an Internal Title to help you and your team easily identify your Offer, update the public Title for your Offer to communicate the Offer to your customers, and include a Description to display on a page with an Offer card:

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Offer Description

Within your Offer Details page you can customize your Offer Description.

If you attach an Offer card to a page on Kajabi, the Offer Description will display in the card:

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Learn to add an Offers & Pricing Section to your page.

Pricing

Within your Offer Details page you can customize your Offer Price. Customizing your Offer Price is a crucial step to setting up your Offer. 

The Offer Price will be displayed in the Offer Checkout Page and if you choose to add an Offers or Pricing Block to a page on Kajabi, the Price will display in the block.

The purpose of the Offer is to package and deliver your included Product(s) to your customers. Update the Offer pricing to ensure that your Product(s) are being purchased for the price you intend.

To learn how to customize the price of an offer, follow along with our guide here:

How to Customize the Pricing of an Offer.

Tip:
Not sure what to call your Offer? Update your title at a later date (before sharing with your audience) in the Offer editor.

Offer Thumbnail

Within your Offer Details page you can customize your Offer Thumbnail Image. Upload an image to display as your Offer Thumbnail. 

The Offer Thumbnail will appear in the Offer Checkout Page and if you choose to add an Offers block, the block will display the Offer Thumbnail image. 

Learn to add an Offers block to your page.

Checkout

Customize your Checkout Page to best suit your brand and create a fluid and consistent user experience when purchasing your Offer. Learn more

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Upsells

Maximize your profit by adding an Upsell Offer to your order flow. With the Upsell, your customers can choose to purchase another product with just one click. Learn more

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Settings

Notifications

Manage communication options for you and your team and customers that have purchased your Offer:

  • Send customers to third-party email provider
  • Get notified when a purchase has been made
  • Send cart abandonment emails if a customer abandons the Offer Checkout page

Affiliate Commission

Activate Affiliate Commission to credit your Affiliate's for transactions made with their Share Links. Learn more

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Learn more about including Additional Settings for your Offer.

More actions

With your More actions, copy the link to your Offer checkout page, preview your Offer checkout page, duplicate your Offer, communicate with other applications through webhooks, view your Offer Stats, or Delete your Offer.

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Step 3. Customize the Offer Checkout Page

Design your users experience by customizing the Offer Checkout Page after
customizing the details of your Offer:

  • Open the Sales tab from your Dashboard.
  • Click Offers.
  • Select the Offer you wish to edit.
  • In the top menu, click Edit Checkout:

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Learn more about editing your Offer Checkout Page


Step 4. Add your Offer to a Page

Last but not least, it is time to share your Offer by adding it to your website.

First, add an Offer Section to your Page:

  • Open the Website tab from your Dashboard.
  • Click Pages and select the Page you wish to edit.
  • Click customize to open the Editor.
  • In the sidebar, select Add Section.
  • From the list, select Offer.
  • Your newly created Offer block will generate at the bottom of the section.
  • Click Save to keep your changes.

Then, select the Offer you would like to display:

  • In your Page, hover over the Offer block you want to edit and click Edit.
  • Navigate to the sidebar and select the dropdown menu under the Offer header:

Follow our Guide for an In-Depth tutorial on adding Offers to your Page:

Tip:
Give your customers different payment options to access your Product(s) with the combined power of Offers and landing pages on Kajabi. Click here to learn more.

Delete your Offer

Looking to permanently delete your Offer?

To permanently remove your Offer from your account:

  • Open the Sales tab.
  • Click the Offers tab.
  • Select the Offer you wish to permanently remove.
  • Click   in the top right corner of the Offer Editor.
  • In the drop-down menu, select Delete and then confirm that you would like to Delete Offer:

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Learn more about deleting your Offer.


And that's how to create an Offer! Please vote below and let us know if you found this article helpful. We value your feedback. Thanks for being the best part of Kajabi!

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