Learn to add a Call to Action Block to your pages and encourage your website visitors to open a separate page, purchase an offer, and more.
In this article:
What is a Call to Action?
A Call to Action is commonly used to encourage an immediate response from your users to subscribe to your marketing emails or purchase an Offer.
Learn how to use a Call to Action for more details
Adding a Call to Action block
- Open the Website tab from the Dashboard.
- Open the page editor for your Page. Learn more
- Click the Section you want to edit or create a new Section.
- In the sidebar, click Add Content.
- From the list, select Call to Action.
- Your newly created Call to Action Block will generate at the bottom of the Section.
- Click Save to keep your changes:
Customizing your Call to Action block
In a Call to Action block, customize the
- Block Width,
- Text,
- Button Action,
- Behavior,
- Button Background Color,
- Button Width,
- Button Style,
- Button Size,
- Border Radius,
- and Block Settings.
Text
Enter your custom text to display on your CTA button. Use this opportunity to communicate to your users what the button will do.
Button Actions
Select a Button Action to:
- Go to a Landing Page
- Go to a Checkout Page
- Download a file
- Go to a URL
- Open two step optin popup
- Go to a section on the page
Open in New Tab
Enable this setting to trigger your action in a different tab of your user's browser.
Button Background Color
Click the Button background color to select a color from your site color palette.
If you prefer to use a custom color, click the color wheel and then either enter your RGB color code or use the sliders to choose your color.
- The vertical bar allows you to select the hue.
- The square box allows you to select the brightness.
- The horizontal bar allows you to select the opacity of your color.
Button Text Color
Complement your Button Background Color with a different Button Text Color.
Click the Button Text Color to select a color from your site color palette.
If you prefer to use a custom color, click the color wheel and then either enter your RGB color code or use the sliders to choose your color.
- The vertical bar allows you to select the hue.
- The square box allows you to select the brightness and saturation.
- The horizontal bar allows you to select the opacity of your color.
Button Width
Adjust the width of your Button:
- Full: fill the width of the button area
- Auto: automatically adjust the width to fit the text
Button style
Change the style of the Button to display a
- Solid colored button
- Outline of your Button Background Color
Button Size
Adjust the size of your Call to Action Button to:
- Small
- Medium
- Large
Changing the size of your Call to Action will change both the button background and text size.
Border Radius
Customize your Call to Action Border to appear more rounded or squared.
If you are customizing a call to action block in your standard website page, enter your desired value up to 50 to customize the individual buttons appearance.
Block Settings
To adjust the look and feel of the Block, configure your Block Settings by customizing the: