
Benchmarking industries
Benchmarks are based on performance of active revenue-earning Kajabi Heroes within one of the following industries:- Education, Learning & Training
- Coaching, Consulting & Mentoring
- Health, Wellness & Fitness
- Personal Development & Self-Help
- Finance, Accounting & Investment
- Creative, Media, Entertainment & Gaming
- Marketing, Advertising & Communications
- Religion, Spirituality & Esoteric
- Retail, E-Commerce & Consumer Goods
- Construction, Home & Real Estate
- Sports & Recreation
- People, Workforce & Relationships
- Legal, Compliance & Government
- Food, Beverage & Hospitality
- Technology, Data & IT
- Agriculture, Animals & Environment
- Transportation & Logistics
Benchmarking definitions
Benchmarking compares your performance to aggregated data from Kajabi Heroes within the selected industry segment. It provides several key values to help you understand how you stack up:- Your Site Average: The mean (average) value for your site
- 25th Percentile: Represents the lower quartile of the industry
- Median: The midpoint, or 50th percentile, for your selected industry
- 75th Percentile: Represents the upper quartile of the industry